It's about the right strategy, the right creative, closely aligned with your commercial objectives

William Murray Communications' reputation is built on professionalism.

William Murray Communications

Strategic thinkers, creative doers

The skill isn't in coming up with a whacky stunt to attract attention, it's in devising a programme of activities that turns the spotlight on your business for all the right reasons.

We invest our time in getting to know your company, in living the ethos and values that give your business its personality.

We delve into the issues affecting your target audiences. It's only by really understanding what drives your customers that we can come up with the strategy and creative ways to reach them.

It's about the right strategy, the right creative, tightly aligned with your commercial objectives.

William Murray Communications' reputation is built on professionalism. Clients trust our advice. Editors know we won't try to sell in a weak story. We don't waste the time of senior industry contacts.

We have developed clear working patterns, with agreed timetables, activities and reporting. And our business relationships and accounts are an open-book. At the same time, we're fun to work with, always happy to share our industry insight and keen to chip in ideas.

“We chose William Murray to create a buzz around the Senseo launch. We're thrilled with the quality of consumer press coverage. It has exceeded our expectations.”

Hilary Pulver, Marketing Director, Douwe Egberts

The latest news from the William Murray Blog

  • How supermarkets and drinks brands market alcohol responsibly

    PRIME MINISTER David Cameron is at war with supermarkets over cut-price booze deals that are turning town centres into the “Wild West”. According to the Daily Mail, Cameron says high-street deals are now so low that a pint is less than 50p. Cheap alcohol fuels a “pre-load” mentality where drinkers get drunk before going out, he adds. So how do government and drinks industries work together? Initiatives of the drinks industry to sell and market alcohol responsibly include: [caption id="attachment_1305" align="aligncenter" width="283" caption="Are high street booze deals the only cause of "Wild West" town centres?"]Are high street booze deals the only cause of "Wild West" town centres?[/caption]

    ?    The Portman Group [www.portmangroup.com]

    "We work with drinks producers to raise standards of alcohol marketing.  We challenge companies to be socially responsible and inspire them to achieve best practice."

    ?     DrinkAware

    Drinkaware provides consumers with the facts about alcohol to make informed decisions about the effects of alcohol on their lives and lifestyles. Our public education programmes, grants, expert information, and resources help create awareness of alcohol and affect positive change. [www.drinkaware.co.uk]

    ?    The Responsible Drinks Retailing Awards

    Launched by Off Licence News in 2003, the Responsible Drinks Retailing Awards and Conference have become established as one of the most credible initiatives for the drinks industry. This year’s conference and awards will be taking place on Wednesday 10th November at The Sheraton Park Lane Hotel, London. [www.responsibledrinksretailing.co.uk] Responsible winners in 2009 Pub Company: JD Wetherspoon Pub: The Globe Inn, Chichester, West Sussex Independent Retailer: TheDrinkShop.com Supermarket chain: AsdaRead more »
Visit the full Blog »

Featured services

Twittering

“Thought pie-eating contests were good-natured affairs? Think again! http://tinyurl.com/ye3lwsf”