Having the right conversations
Facebook, Twitter, YouTube, Linkedin or an iPhone app? Online or social media can be confusing, but with journalists and customers increasingly turning to social media to find out more about an organisation and its products or services – it can’t be ignored.
It’s important that social media and PR must be consistent with all your messages. Our digital experts will develop a strategy to compliment your existing communications to drive awareness. And once your online campaign is up and running we’ll work with you to make sure content is regularly updated.
So whether it’s creating and managing content for Facebook, tweeting the latest news, developing a website or email campaign, joining an online industry group or network – our digital team can create a solution that’s right for your organisation or brand.
We have a saying at William Murray, ‘what gets measured gets done’. All of our PR activity at William Murray gets measured. As part of this we’ll keep tabs on your social media activity on a month-by-month basis. We’ll then use this insight to improve customers’ experience with your organisation or brand.
Case Studies
Michel Roux’s Service has all the right ingredients for success
The Academy of Food and Wine Service
William Murray Communications developed an idea for an 'Apprentice’ style reality TV show to drive people to ‘The Academy of Food and Wine Service’ website and create awareness about front-of-house careers. Read more »Campaign delivers revenue and reputation for top London hotel
The Cavendish Hotel – London
London’s Cavendish Hotel achieved a RevPAR increase of 9% and TripAdvisor ranking jumped 28 places – William Murray Communications social media campaign was a key element of the hotel’s revenue growth and channel management strategy. Read more »Unilever Food Solutions leads the debate around food labelling
