Santa maria  - Street food trailblazing

Our job was to continue to position spice and herb supplier, Santa Maria, as thought leaders when it came to world flavours. So we followed up our 2014 report (the first of its kind in the industry) with a report into how the street food trend has evolved. We teamed up with the British Street Food awards to give Santa Maria instant media channels to promote the report and opportunities for its customers to rub shoulders with street food stars at events across the UK.



The street food report demonstrated our foodie credentials and put Santa Maria centre stage in the foodservice industry

Katlin Amboss, Marketing Manager, Foodservice UK & Ireland


30 pieces of coverage

1 million opportunities to see

1.8% click through rate

100% increase in social media impressions